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Facebook can Revitalise Your Business

Facebook can Revitalise Your Business

The days of newspapers dominating the local advertising landscape are over.  With generation Next being so smart mobile device savvy, social media platforms perform amazingly well compared to print.

A new media strategy, using Facebook, Pinterest, Twitter and others can get your business in front of targetted punters who are ready to buy your product or service.

Scenario One:  A business trying to source franchisees in a regional area spent thousands of dollars on newspaper and trade magazine advertisements.  The effort product a handful on inquiries.  Using Facebook to target by region, age, sex and profession cost about $400 over a month and produced about 50 inquiries.  The cost compared to benefit gap is huge.

Scenario Two:  An event promoted on Facebook in Shepparton reached 60,000 locals and generated a 20 per cent increase in sales over the Christmas period compared to the previous year — only using print.

These examples demonstrate how some clever use of the Facebook and other platforms can generate business leads and fuel a buzz for your products, services or events.

Top Gun has been implementing new media strategies since it opened and we generate a lot of our leads through these platforms.  People get brand recognition because many of the "stories" are evergreens (they hang around and are not tomorrow's fish and chips wrapper).

If you have a business large or small, consider having a chat to This email address is being protected from spambots. You need JavaScript enabled to view it. McPherson about your new media strategy.  Plus Top Gun owns the big digital sign on the corner of Wyndham Street and High Street (on the old Shepp Hotel).  The sign has incredible reach and has produced many sales for advertisers.

These days you have options as to how you spend your hard-earned profits on advertising.

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